negarin sadr

Our designer Negarin, draws inspiration from her own energy for life and stylistic desires as a busy entrepreneur. She works hard, socializes frequently and travels often-- meaning that she understands the demands of a modern lifestyle and believes in a streamlined wardrobe that works with you and for you.

In 2011, Negarin launched her first ready-to-wear line, Negarin London, inspired by her personal need for a hard-working, high fashion wardrobe. As Negarin’s life became busier and her approach to consumerism evolved, she desired a more uniform look that included fewer items in her closet and more elevated pieces that were built to last. After several weeks of nonstop travel, events, meetings and play, during which Negarin practically lived in her cashmere sweater, she realized that she had found her wardrobe essential and Garin was born. Negarin has funneled her creative energy and her passion for designing, engaging with people, and saving our planet into Garin. Today, Negarin still wears her cashmere sweaters over 200 days a year, and she is walking proof that they still look brand new with time.